Live September 24 • 7:00 PM ET • 90-Minute Owner Freedom Framework™ Workshop
September 24, 2026 • 7:00 PM ET • Live Online • Starts soon
For Home Care Agency Owners
Your home care agency shouldn't need you for everything.
Discover the operational systems your agency needs to run consistently — without every decision, problem, call-out, and emergency landing back on your desk.
The Owner Freedom Framework™
A 90-Minute Workshop for Home Care Agency Owners Who Are Tired of Being the Bottleneck
- ✓Identify where your agency is dangerously dependent on you
- ✓Discover the systems and SOPs your team actually needs
- ✓Leave knowing exactly what to fix first
September 24, 2026 • 7:00 PM ET • Live Online • 90 Minutes
This is the day you stop guessing about what your agency needs to run without you.


Dr. Shannon Simpson Shand, RN, MPA
Home Care Business Strategist
- 29 Years in Home Care
- 18 Years as an Agency Owner
- 10-Time Published Author
- Presidential Lifetime Achievement Award Recipient
A Quiet Diagnosis
Does your agency run on systems… or does it run on you?
You didn't start your home care agency to become irreplaceable to it.
“You can't take a real vacation because everything falls apart when you're gone.”
“Your scheduler quits — and suddenly the whole office stops.”
“You're working 60–70 hours a week and still feel behind.”
“You're the only person who knows how half of your processes actually work.”
“You know you need SOPs, but you haven't had the time — or don't know where to start.”
You don't have a hustle problem.
You have an operational systems problem.
When the owner is the system, growth eventually hits a ceiling.
Show Me How To Fix It →The Real Invoice
What is owner dependency costing you?
Time
Hours spent answering questions your systems should answer.
Money
Missed opportunities, inefficiencies, overtime, billing mistakes, and lost revenue.
Growth
Your agency can't scale beyond your personal capacity.
Freedom
Vacations, family time, strategic thinking, and the ability to truly step into the CEO role.
Your agency should be able to function even when you're not in the room.
Inside The 90 Minutes
In 90 minutes, you'll see your agency differently.
This isn't another webinar where you sit, listen, and leave with pages of notes you'll never implement.
You're going to evaluate your own agency in real time.
You'll Discover
The operational areas that determine whether your agency can run without you
Where your business is currently dependent on owner knowledge and intervention
Which processes should be documented first
Where gaps in accountability, communication, and decision-making are creating risk
How SOPs turn owner knowledge into repeatable team performance
How to begin moving from operator to CEO
You'll complete a live Owner Freedom Scorecard
Leadership
Intake
Onboarding
Scheduling
Financial
Standards, Not Sticky Notes
An SOP is more than a checklist.
A useful SOP gives your team enough clarity to execute the work without constantly calling the owner.
Who
Who owns the process?
What
What exactly needs to happen?
When
When should it happen?
How
What steps, tools and communication are required?
Proof
What record confirms completion?
Exception
What happens when the normal process fails?
The Owner Freedom Test
“Could a trained team member follow the SOP, handle common exceptions, and produce the required records without calling you?”
If the answer is no, there's a gap.
Five Core Systems
What would happen if you weren't available next week?
Leadership
- Who makes decisions when you're unavailable?
- Who owns outcomes?
- What gets escalated to you — and what shouldn't?
Intake
- What happens from the first phone call to signed client?
- How quickly are leads contacted?
- Who can quote pricing?
Onboarding
- Is every client and caregiver prepared consistently before the first shift?
Scheduling
- What happens when someone calls out?
- Who finds coverage?
- When does the issue actually reach you?
Financial
- Who verifies billing?
- Who approves payroll?
- Who follows up on collections?
- Who watches cash flow?
If the answers to these questions live mostly in your head, your agency doesn't yet have operational freedom.
The Shift
From owner-dependent to system-driven
Before
- —Everything requires your approval
- —Staff constantly calls you
- —Processes live in your head
- —Problems become emergencies
- —Vacation isn't really vacation
- —Growth creates more work for you
After
- ✓Clear roles and authority
- ✓Documented workflows
- ✓Defined escalation paths
- ✓Team accountability
- ✓Consistent client experience
- ✓Systems that support growth
- ✓More CEO time and less firefighting
The goal isn't to become less important.
The goal is to stop being required for everything.
Fit Check
This workshop is for you if…
You own a home care agency generating approximately $250K–$1M+ in revenue
Your agency has grown, but your systems haven't kept pace
Too many decisions still come back to you
Your team relies heavily on your memory and experience
You want to document processes but don't know where to begin
You want to build an agency that can operate without constant owner intervention
You're ready to move from operator to CEO
This is especially valuable for owners who know their agency is capable of growing — but recognize that growth without systems will only create more chaos.
Show Me Where My Systems Are BreakingYour Guide

Dr. Shannon Simpson Shand, RN, MPA
- Registered Nurse
- Home Care Business Strategist
- Certified Life Coach
- 10-Time Published Author
- U.S. Presidential Lifetime Achievement Award
Dr. Shannon Simpson Shand doesn't teach home care from theory.
She has spent 29 years in the home care industry and 18 years as an agency owner.
She grew her own agency to $1 million in revenue within two years and has spent decades working in nursing, home care leadership, operations, entrepreneurship, and business development.
“I didn't just study this industry. I lived it.”
Owner Freedom Framework™
Live 90-Minute Workshop
- Date
- Thursday, September 24, 2026
- Time
- 7:00 PM ET
- Location
- Live Online
- Investment
- $47
- Presented By
- Dr. Shannon Simpson Shand, RN, MPA
- Starts In
- Starts soon
September 24, 2026 • 7:00 PM ET • Live Online
The Takeaway
Don't leave with more information. Leave with clarity.
Your Score
See where your agency stands today.
Your Gaps
Identify the areas creating owner dependency.
Your Priorities
Know which systems need attention first.
Your Next Step
Leave with a clear path toward operational freedom.
You'll stop guessing about what needs fixing and start seeing your agency through the lens of systems, accountability, and operational risk.
Afterward
What happens next?
Every attendee leaves with a clearer picture of where their agency is operationally strong — and where owner dependency is creating risk.
For owners who want help going deeper, Dr. Shannon will explain how you can continue implementing the Owner Freedom Framework™ and building the SOPs your agency needs.
Your agency shouldn't stop because you stepped away.
The goal isn't simply to create more documents.
It's to create an agency where your team knows what to do, when to do it, how to document it, and when an issue actually needs you.
Build a home care agency that runs on systems.
Your agency shouldn't stop because you stepped away.
Reserve your seat for $47.
Owner Freedom Framework™
September 24, 2026 • 7:00 PM ET • Live Online • 90 Minutes
Stop being the system.
Start building the system.
Questions
Before you register
Who is this workshop for?+
Home care agency owners who have an operating business but feel too involved in the day-to-day operations and want stronger systems, SOPs, accountability, and delegation.
Is this only for large agencies?+
No. The concepts apply to growing agencies, but the workshop is especially designed for owners who already have clients, caregivers, staff, or meaningful operational complexity.
Will you actually teach SOP development?+
Yes. The workshop will explain what a strong SOP needs, how to identify the information that belongs in it, and how documented processes reduce owner dependency.
Is this a prerecorded training?+
No. This is a live 90-minute workshop.
Will I be able to evaluate my own agency?+
Yes. This is an interactive workshop designed to help you identify operational gaps in your own business.
What happens after I register?+
You'll receive an immediate confirmation email with your private workshop access link and a calendar invite for Thursday, September 24, 2026 at 7:00 PM ET.
Owner Freedom
Framework™ • $47